For the last 2 years my wife & I have tried all kinds of different things to make money from home.

We created our own product, wrote a sales letter & marketed it through Search Engine Marketing, PPC Marketing & Social Media Marketing.

Next we tried a multi level marketing/ pyramid scheme type of business.  Just as a side note both Donald Trump & Robert Kiyosaki have said that everyone should
be involved in a MLM company to learn sales, marketing, leadership, etc.

Then we moved on to selling other people’s products, aka Affiliate Marketing. Affiliate Marketing is like a person who works on Sales Based Commission.  If a
person were to buy through your link you may get 6% or 12% of the buying price or if it is a Clickbank product it may be 50%!

And the one we are working on now is being Search Engine Marketing Consultants for small business owners.

In this series we are going to be as open & honest as we can about what has worked and what hasn’t worked.  And hopefully this will help you avoid the
mistakes we made so you can just get right to making some mullah.

Until then….

RK & Kelike Castillo

In my last article I talked about the Home Business System that will work for any business anywhere in the world.

And today I wanted to talk about the first step in the system “Leads.”

Everyone wants more leads into their business but how do you get more leads into your home based business?

I personally prefer internet home based businesses.  If you watch our family video “Interested in Starting a Home Based Business” you’ll hear why.

So step one getting more leads is all about Market Research.  And Market Research on the Internet is all about finding the keywords that people search for the most.   With the least amount of competition.

In fact I prefer 80 searches a day with less than 30,000 competing pages.

How do I figure this out?

You can do this for free by using the Google Adwords Keyword Tool, finding the keyword that has the amount of searches you need, then type that search phrase into Google in “quotes” and find the keyword that has less than 30,000 competing pages.

And do this over and over again until you find your main theme keyword and 3-5 category keywords.

And yes….doing this will take you a long time & some elbow grease.

OR you can use the tool that I use basically everyday that will do this for you in seconds.

That tool is called Market Samurai.  You can get a free trial of it by clicking here.

You just type in your main theme keyword and it brings up 200 related keywords to that.  Then you type in what you want, i.e. 80 searches a day and 30,000 competing pages and it shows you the exact keywords you will want to target on your website.

Once you discover the best keywords you then need to build a site around those keywords, optimize it to be found by the search engines, get links to that site and then you should be getting traffic (leads) to your home based business.

Have you ever wondered if there was a system to starting a home based business?

Something that you could follow and it would work?

Well…there actually is a system.  This system doesn’t only work for a home business but for any business anywhere in the world.

And I made a video explaining that system.

Your home business system is dependent on these 5 things.

Leads

X

Conversion

=

Customers

X

Number of Transactions

X

Average Dollar Sale

=

Revenue

X

Margins

=

Profits

We all want more Customers, Revenue & Profits but those are a result of the other 5 things.  And they work in succession.

If you want to double the amount of money you make you can either double the amount of leads you get, double the amount of times your customers buy from you a year, or double the price you charge for you products.

So no matter what you’re doing for your home based business, i.e. affiliate marketing, multi level marketing or a brick & mortar business, this system will work for any of them.

Hope this helps!

RK Castillo